Deangdeelert Cho, Joy. (2012). Blog, inc.: Blogging for passion, profit, and to create community. San Francisco: Chronicle Books.
I will be citing this book because it comes from the perspective of a blogger, but also provides helpful tips in regard to turning a blog into something substantial that can support a lifestyle. It has chapters dedicated to things such as ad sales, aesthetic, post frequency, social networking, commenting, analytics, and much more. It will offer helpful “guidelines” of what works alongside potential personal setbacks. Cho’s insight will prove to be a valuable resource on the basic steps of making your blog a lifestyle with a tuned-in audience.